In the digital realm, optimizing a website for accessibility is vital. Incorporating alternative text (alt text) ensures that users with visual impairments can navigate the site with the help of screen readers. Along with providing meaningful descriptions of images, using alt icons improves SEO by making web content more searchable. By regarding alt text as a component of comprehensive search engine optimization strategies, websites can enhance user experience and reach a broader audience. Categories: Web Accessibility, SEO Tags: alt text, screen readers, SEO strategy, website optimization